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Senior Marketing Engineer

Job Description:

Own and improve marketing engineering systems that drive acquisition, conversion, and retention.
Partner with marketing to identify high-leverage opportunities and translate them into scalable technical solutions.
Own projects from concept through launch and iteration, making sound engineering informed-choices, prioritizing effectively, and resolving issues related to performance, functionality, and reliability.
Build, improve, and iterate on landing pages, funnels, and other growth surfaces to improve performance.
Design and perform rapid experiments, using results to guide future iteration.
Implement and maintain marketing tracking, analytics, and attribution systems to aid in better decision-making.
Build internal tools and automations that help the marketing team scale effectively and operate more effectively.
Use expertise to evaluate, select, and implement marketing technologies that improve execution and insight.
Apply AI-driven workflows to areas such as content generation, SEO, personalization, and analytics.
Ensure web experiences are reliable, performant, and compatible across browsers and devices.

Requirements:

Strong proficiency in JavaScript and experience with full-stack web development, including but not limited to Ruby, ColdFusion, or Python.
Proven experience building and enhancing growth-focused web systems, including landing pages, funnels, SEO, analytics, and marketing attribution.
Experience performing A/B tests or growth experiments and using data to drive outcomes.
Experience working with CMS platforms and implementing analytics, tracking, and attribution systems.
Experience building with LLMs, including prompt design, evaluation, and applying AI to marketing use cases (content, SEO, personalization, internal tools).
General curiosity, strong critical thinking techniques and knowledge of how to turn ambiguous problems into concrete solutions.
Propensity to work autonomously, oversee projects end-to-end, and ship with a pragmatic, iterative approach.
Exceptional communication, both written and verbal, with the ability to articulate technical concepts to both technical and non-technical team members and audiences.
Pragmatic approach to development: shipping quickly, iterating based on results, and avoiding over-engineering.
Bachelor's degree in Computer Science, Engineering, or a related field or equivalent work experience.

Benefits: